It’s all about beachfront day and night done right.
Design At Work has created distinct brands for The Spot bar and restaurant, along with one for each of the property’s four concept bars — Tiki Bar, SideYard, RumShack and Squeeze. The brands are unified through the use of bright, lively colors that reflect the property’s prime beachfront location, while each one speaks to the individual bar or restaurant’s personality. For the brand’s expansion to a new location in League City, we have established a look and feel that stays true to its roots in everything from exterior signage to in-hand menus.
“Through collaborative efforts, Design At Work focused on our brand and we focused on growing out our beachfront property. Fourteen years later, The Spot is a beachfront dining and entertainment destination that features five venues in one spot and serves roughly 750,000 guests per year. I will never be able to quantify the value that Design At Work brings to the table; however, I am certain that their commitment to ensuring we adhere to our brand images delivers far more to our bottom line than their cost.”
— DENNIS BYRD, HEAD BUSBOY, BURGER FLIPPER AND OWNER, THE SPOT