Our marketing blog can point you in the right (well-informed) direction.
So, what they say is true — change is the only constant. Especially when it comes to marketing. It’s why we take it upon ourselves to provide great tips, recommendations and insights here on our marketing blog.
MARION Integrated Marketing Wins 2019 MarCom Gold Award
Houston, TX — 11/08/2019 –MARION Integrated Marketing, a highly acclaimed marketing agency in Houston and Austin, TX, is the recent winner of a 2019 MarCom Gold Award for Web Design. MARION offers traditional, digital, and graphic design services on a project or retainer basis. The firm has been offering professional branding services for nearly 40 years, and custom …
The Gutenberg Block Editor Revisited
Soon, I wonder, will web design companies and developers be going from mockup to live page without coding a custom template for every layout variation on a website? Will expensive and slow page building plugins be a thing of the past? In this article we will look at some features that give the WordPress Gutenberg …
Why B2B Businesses Should Be on LinkedIn
In today’s day and age, social media plays a major role in a business’s marketing strategy. For B2B companies, LinkedIn is woven into the fabric of the modern social media landscape — it’s the tool industry leaders turn to when they need to make meaningful business connections. Today, we’ll be discussing why your B2B business …
How I Built a Custom Email in a FREE MailChimp Account
Many of our customers use MailChimp for their marketing email campaigns. MailChimp is a terrific product with excellent deliverability and a plethora of useful features, including pre-designed layouts and fully developed, colorful themes. You can create an effective email campaign without knowing a line of code — just drag and drop content blocks and upload …
Marketing Lessons the Pumpkin Spice Latte Taught Us
What marketers can learn from the drink’s massive success It’s that time of year again — soon, there will be a fresh crisp in the air and the leaves will begin to turn bright orange. It’s time to pull out your sweaters and scarves and RUN to your nearest Starbucks. The Pumpkin Spice Latte is back, everyone! Starbucks …
Outsourcing SEO vs. Doing It In-House
It’s no secret that organic traffic to your website is important, but attracting your target audience comes at a cost. As a small business owner or marketing manager, if you’re not willing or able to invest your time and effort into search engine optimization, you won’t be found by potential customers and clients. Hiring SEO …
What an SSL Is, What It’s Not, & Types of SSL
What makes a good business website? One of the main components of a great business website is the safety and security of visitors on your site. SSL, or Secure Socket Layer, enables the website you’re interacting with to exchange encrypted data with the computer or device you’re using. Without encryption, the data you exchange with …
Free Social Media Tools for Small Businesses
If you’re a small business owner, you probably wear more hats than you can count. From balancing payroll to hiring employees to marketing, you do it all. One piece of marketing that your small business may use is social media. I’m a social media marketer, and I’m also the daughter of a small business owner. …
How to Get Google Reviews for Your Business
“Without a certain amount of Trust between parties, a transaction will not take place. No matter what promises are made or how good the deal sounds, no customer is going to be willing to part with their hard-earned money unless they believe you’re capable of delivering what you promise.” As author Josh Kaufman points out …
How to Master Facebook’s 20% Text Rule
September 2020 Editor’s Note: As of September 2020, Facebook started messaging advertisers the following in regards to their 20 percent text rule. “At Facebook, we are constantly improving and refining the best ways to improve the quality of ads on our platform. One of the ways is revisiting the effectiveness and impact of existing ad quality …
Marketing emails you’ll actually want to read.
Get marketing tips and news sent to
your inbox.